American Airlines Agency Programs & Products Lead in London, United Kingdom

Job Title: Agency Programs & Products Lead Level/ Work Group: 3/Management

Reports to: Senior Manager, Atlantic Joint Business LON Hub Direct Reports: None

Location: LON Hours: 37.5 per week

Please ensure you have the legal right to live and work in the UK.

Long Description

Role Summary

The role is responsible for the business development and analysis of agency pricing products and commission programs in Europe, Middle East, Africa and India (EMEAI) points of sale including the coordination of approvals and implementation. This role ensures that agency programs and products are both market and channel competitive through business analysis, projects and coordination with Revenue Management, Sales Strategy and Sales at both Amercian Airlines and at our Atlantic joint business partners (AJB), namely British Airways, Finnair and Iberia.

This role coordinates and conducts optimisation and deal consultations as well as ongoing deal reviews for both American Airlines and AJB partners agency dicount and commission programs and products with our sales teams in EMEAI.

The role extensively engages with the American Airlines headquarters, our British Airways and Iberia counterparts as well as with the sales teams in EMEAI on both on a day to day basis and through project management as well as the delivery of structured communication and presentations.

Job Qualifications

Key Responsibilities & Accountabilities

  • To conduct agency program and product revenue optimisation and deal consultation via business environment and data analysis

  • To manage both AJB partner and American Airlines only agency deal approvals and workflows

  • To manage American Airlines EMEAI account segmentation and portfolio assignments

  • To ensure a high level of focus on customer service and speed to market for the American Airlines and AJB partners field sales team through structured and proactive stakeholder engagement, training and through deal consultation

  • To develop, implement and manage agency off-tariff pricing programs and products including project management and continual stakeholder engagement

  • Recommend new and evolved programs and products through business environment and data review

  • To understand the capabilities of fare filing and fare distribution across Global Distrbution Systems (GDS), direct and New Distrbution Capability (NDC) platforms in different points of sale

  • Understand American Airlines and AJB partners distribution and online selling strategy

  • To develop strong relationships and coordination with the various American Airlines headquarters teams including Sales Strategy,, as well as both American Airlines and AJB partners sales and revenue management teams

  • To communicate with and provide training and support for the field sales teams at American Airlines and AJB partners

  • To work on ad-hoc projects


  • To take reasonable care of the health and safety of self, as well as the safety of others who may be affected by his/her acts or omissions. To co-operate with AA as far as is necessary to enable AA to comply with all relevant statutory provisions. To immediately report serious risks or concerns over safety issues

  • To comply with the AA Rules of Conduct Europe & Pacific and work within the context of all Company’s policies & procedures

  • To maintain a standard of dress code that is appropriate to the role and in accordance with the Company’s uniform/dress policy

  • To be aware of and sensitive to differences and work in a way consistent with the principles of equal opportunities and anti-discriminatory practice

  • To maintain and respect confidentiality at all times and to ensure adherence to the Company’s Confidentiality Policy (currently under review)

  • To actively participate in regular coaching & counselling meetings, performance reviews and development meetings

  • To undertake appropriate training as agreed with their manager and to take responsibility for self-development

  • To undertake any other duties which are consistent with the position. This job description is intended as a guide to the main responsibilities of the position and not an exhaustive list of duties and tasks

  • To work in any other AA location as and when necessary and if applicable to the position

  • This job description is subject to periodic review and it is expected the employee will contribute to the continued development of the role and work flexibly in response to the changing business needs and operational requirements.

Additional Qualifications

Person Specification


  • Good commercial acumen

  • Good analytical skills

  • Ability to identify, recommend and implement business change

  • Strong communication and collaboration skills, both verbal and written

  • Logical and business environment driven decision-making

  • Good creative problem solving skills

  • Good Excel/MS Office skills

  • Good organizational skills

  • Good analytical skills

  • Results orientated

  • Self-motivated

Additional Qualifications

Person Specification


  • Consensus building and negotiating skills

  • Experience working in cross-cultural and multi-point of sale environments with airline and agency partners

  • Project coordination and/ or management skills

  • Understanding of the airline pricing and distribution structures and technologies

  • Comfortable with the internet marketing concepts & technology

  • Experience in working with data to recommend change

  • Experience working with data systems and/ or CRM data

  • Spanish language skills

Job closes on Sunday 30th July 2017.

Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status. We support and obey laws that prohibit discrimination everywhere we do business. American Airlines, Inc fully considers all qualified applicants including those with a criminal history.